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Tuesday, April 14, 2009

Innovation Dinsdag with the Amsterdam Innovatie Motor | 21 April | from 9.00 to 11.30



Theme: Social Innovation in Theory and Practice at Hub Amsterdam

True social innovation is systems-changing – it alters the perceptions, structures and behaviours that previously gave rise to the challenges it seeks to address. Social Innovation refers to new concepts, strategies, and ways of organising, that meet social needs of all kinds. Needs in e.g. the areas of sustainable economic development, health and new life-styles, education, or community development. Social innovation does not only describe innovation with social objectives, - such as micro finance or e-learning – but also new social processes that in themselves are innovative or innovation-enhancing, such as open source technologies or open space methods. Now, what does this mean in practice? Where does social innovation take place? And in which areas do we most need it? Which elements facilitate social innovation? And what can we do to make social innovation flourish in Amsterdam?

These are a few of the questions that we would like to invite you to explore, with input from Josephine Green (Senior Director of Trends and Strategy at Philips Design), Tatiana Glad (Co-founder of The Hub in The Netherlands), and with two case studies presented by social innovators in The Hub.

Read more about the Dinsdag programme at www.dinsdag.nu. Since our audience and speakers are partly Dutch, partly non-Dutch, the Dinsdag program for this week will be bi-lingual. Reserve your place by e-mailing amsterdam.hosts@the-hub.net